Boxing is one of humankind’s original forms of athletic sport.
Boxing blends raw athleticism, HERITAGE, artistic craft, honour, GLAMOUR, and a TRADITION in popular culture as a story canvas for the struggles and triumphs of life.
Boxing boasts millions of devotees. It has competitors and fans in every corner of the world.
Yet the sport has not gained from a self-sustaining structure. Aspiring boxers start in grassroots clubs, where the best become sponsored by national federations. Through these federations, boxers can make their ways to the pinnacle of the sport of boxing: the World Boxing Championships and the Olympic Games. Unfortunately, moving into the professional ranks has meant giving up the chances to compete for your country in future World Championships and Olympic Games.
SEPTEMBER 2010 will signal a new beginning in the global boxing world. It marks the launch of the World Series of Boxing (WSB), which is initiated by the International Boxing Association (AIBA). The World Series of Boxing will be the only professional series in which BOXERS WILL RETAIN THEIR OLYMPIC ELIGIBILITY and federations will receive a return on their investments in boxers.
The World Series of Boxing will crown BOTH INDIVIDUAL BOXERS AND CITY-BASED TEAMS AS WORLD CHAMPIONS. The WSB boxers will compete within teams across three global regions: Europe, Asia, and the Americas.
AIBA’s vision for the World Series of Boxing is to preserve the best of the new style of professional boxing while removing its negative elements. The WSB will REUNITE THE BROADER BOXING WORLD AND ITS GRASSROOTS 
FOUNDATION, PROVIDE A BRIDGE BETWEEN OLYMPIC BOXING AND PROFESSIONAL BOXING, and help the sport of boxing reclaim its noble position in sport at all levels.
As the IOC recognized world governing body for boxing, with 196 national federations, the International Boxing Association (AIBA) has formed WSB SA. AIBA and IMG , the world’s premier sports, entertainment and media company, have also entered into a comprehensive commercial partnership, including a minority equity stake for IMG in WSB SA.
This partnership will combine AI BA’s expertise and authority in world boxing and sports management with IMG ’s sports marketing expertise, global reach, and extensive media rights business in order to help ensure that the World Series of Boxing reaches devoted boxing fans around the world.